Privacy policy
This page explains how ALFA TAXI, s.r.o. processes the personal data of customers, people booking rides and website visitors.
The Slovak version of legal information is the authoritative version.
Effective date and basic information
Effective from: 1 June 2026.
We process personal data only to the extent necessary to accept a booking, provide the taxi service, communicate with the customer, process payment, issue a receipt, handle a complaint or comply with legal obligations.
This document explains how we process the personal data of customers, people booking rides and website visitors.
Data controller
The controller of personal data is ALFA TAXI, s.r.o.
The company does not publish a separate email address for GDPR requests on this website. You can exercise your rights in writing at the controller's registered office or make initial contact by phone or WhatsApp.
When we process personal data
We process personal data mainly in the following situations:
- booking a taxi by phone or WhatsApp
- contact by SMS, email or the website, when that channel is used
- providing a ride
- issuing a receipt, payment confirmation or invoice
- handling a complaint, claim, damage incident or lost property
- visiting the website
- giving consent to analytics cookies when analytics is enabled on the website
Personal data we process
Depending on the situation, we may process the data listed below. We do not request information that is not needed to provide the taxi service.
Please do not send us sensitive data, such as health information, unless it is necessary to provide the ride safely and appropriately. If you voluntarily provide such information, we use it only to the extent needed to handle your request.
- first and last name, if provided
- phone number
- email address, if used for communication
- pickup point
- ride destination
- booking time and ride time
- number of passengers
- information about luggage, an animal, a child seat or another additional request
- details needed to issue an accounting or tax document
- payment information
- the content of communication by phone, SMS, WhatsApp, email or contact form
- technical website data, such as IP address, device type, browser, visit time and cookies
- information needed to handle a complaint, claim, damage or lost property
Purposes, legal bases and retention periods
We retain personal data only for as long as necessary for the relevant purpose or as required by law. Data connected with legal claims may be retained for as long as needed to establish, exercise or defend those claims.
| Purpose | Data processed | Legal basis | Retention period |
|---|---|---|---|
| Booking and providing a ride | phone, name, pickup point, destination, ride time, passenger count and additional requests | performance of a contract or steps taken before entering into a contract | up to 12 months after the ride is completed or cancelled, unless longer retention is required |
| Customer communication | phone, WhatsApp, SMS, email and communication content | performance of a contract, pre-contractual steps or legitimate interest | while the request is handled, up to 12 months unless longer retention is required |
| Receipts, invoices and accounting | identification, billing and payment details and service price | legal obligation | as required by accounting and tax law, usually 10 years |
| Complaints, claims and compensation | contact and ride details, description of the event and evidence needed to handle it | legal obligation, performance of a contract or legitimate interest | while the matter is handled and then usually for 3 years to protect legal claims |
| Lost and found property | contact details, description of the item and ride details | legitimate interest | while the matter is handled, up to 6 months unless the law or circumstances require longer retention |
| Website operation and security | IP address, technical logs and browser and device data | legitimate interest in secure website operation | usually up to 30 days unless a security incident requires longer retention |
| Website analytics through Google Analytics | website usage data, cookies and online identifiers | visitor consent | only after consent and according to analytics settings; no such processing takes place when analytics is disabled |
| Direct marketing | phone, email or another contact detail | consent or another legal basis depending on the situation | ALFA TAXI does not currently state that it uses direct marketing; customers will be informed separately if it is introduced |
Bookings by phone and WhatsApp
For phone and WhatsApp bookings, we process the information needed to accept and handle the booking, especially the phone number, pickup point, destination, ride time and additional requests.
Using WhatsApp is voluntary. If you do not want to communicate through WhatsApp, you may contact us by phone or use another published contact method.
Do not send information through WhatsApp that is not needed to book or handle your ride. When WhatsApp is used, data may also be processed under the terms and policies of WhatsApp/Meta.
Phone calls
We do not normally record phone calls.
If the company begins recording calls, the customer must be clearly informed before recording starts about its purpose, legal basis, retention period and an alternative way to communicate.
Payments and documents
The taxi service can be paid for using the methods stated in the transport terms or the company's price list.
When processing payment and issuing a document, we process only the information needed to accept payment, issue a receipt or invoice and comply with accounting and tax obligations.
For card payments, personal and payment data may also be processed by banks or payment service providers. ALFA TAXI, s.r.o. does not process full payment card numbers unless it technically processes them directly in its own system.
Recipients of personal data
Personal data may be disclosed only to the extent necessary to the recipients listed below. We do not sell personal data to third parties.
- authorised persons at ALFA TAXI, s.r.o.
- drivers or other persons arranging the ride
- an accountant or accounting service provider
- an IT, web-hosting or technical-support provider
- a telephone operator or communications provider
- WhatsApp/Meta when the customer communicates through WhatsApp
- Google Analytics/Google when analytics is enabled and the visitor has given consent
- banks and payment service providers when cashless payment is used
- public authorities when required by law or a lawful request
Transfers outside the EU/EEA
We do not normally process personal data for the purpose of transferring it outside the European Union or European Economic Area.
Services such as WhatsApp or Google Analytics may, however, process data within their providers' global services. When such services are used, they must be configured to respect GDPR requirements and to apply appropriate safeguards for international transfers where required.
Cookies and analytics
The website may use cookies and similar technologies.
Necessary cookies support basic website operation, security, storage of cookie-consent settings and technical display. The website may not work correctly without them.
Analytics cookies may help us understand how visitors use the website. Google Analytics is prepared as an optional feature. It does not load unless it is enabled in the website configuration and the visitor gives consent through the cookie banner.
If the visitor does not consent, analytics cookies are not used. Consent can be changed or withdrawn at any time through the website's cookie settings when available.
| Cookie type | Purpose | Legal basis | Retention period |
|---|---|---|---|
| Necessary cookies | website operation, security and basic settings | legitimate interest or technical necessity | for as long as technically necessary or according to the specific cookie settings |
| Consent cookies | remembering the visitor's choice | legitimate interest | usually 6 to 12 months according to the cookie-banner settings |
| Google Analytics cookies | website usage statistics | consent | according to Google Analytics settings; they are not used without consent or while analytics is disabled |
Cookie banner text
Title: We use cookies.
Text: We use necessary cookies to operate the website. Analytics cookies, such as Google Analytics, will be used only with your consent. You can change or withdraw your consent at any time.
Buttons: Accept all, Reject optional, Cookie settings.
Cookie settings text: Necessary cookies are required for the website to work and cannot be disabled. Analytics cookies help us understand how the website is used and are used only if you consent.
Whether providing data is voluntary
Providing the data needed to book and provide a ride is a contractual requirement. Without a pickup point, destination, ride time and contact detail, we may be unable to accept the booking or provide the ride.
Providing data for analytics cookies is voluntary. Refusing analytics consent does not affect your ability to use the website or book a taxi.
Your rights
Subject to the legal conditions, you have the rights listed below. You can exercise them in writing at ALFA TAXI, s.r.o., Hôrka 102, 059 12 Hôrka. Phone or WhatsApp can be used for initial communication about a request.
We will respond without undue delay and no later than the deadline set by applicable law. We may request reasonable proof of identity to prevent disclosure to an unauthorised person.
- the right to information about personal data processing
- the right of access to personal data
- the right to correct inaccurate or incomplete data
- the right to erasure
- the right to restriction of processing
- the right to object to processing based on legitimate interest
- the right to data portability
- the right to withdraw consent where processing is based on consent
- the right to lodge a complaint with the supervisory authority
Supervisory authority
If you believe that your personal data has been processed in breach of the law, you may contact the Office for Personal Data Protection of the Slovak Republic.
Supervision email: statny.dozor@pdp.gov.sk.
We recommend checking the authority's current contact details on its official website.
Automated decision-making and profiling
We do not use automated decision-making or profiling in providing the taxi service where it would produce legal effects or similarly significantly affect the customer.
Personal data security
We apply appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse or disclosure.
Personal data is accessible only to people who need it to perform their employment or contractual duties.
Changes to this notice
We may update this privacy notice, particularly when booking channels, analytics settings, service providers or applicable law change.
The current version is always published on the company's website.